We tasked VIXXR with growing our awareness and then sales in new target territories for our brand. This included the US and key locations in Europe. We had a modest budget and big ambitions. VIXXR delivered an incredibly clever solution leveraging our data and emerging placements to get our name in front of our audience. The campaign across social and Google was the most effective to date.
Black Friday 2021 VIXXR averaged above 40 ROAS on low cost items. Considering how much we spent to be putting £1 in and getting £40 back is almost impossible to believe in this day and age. We grew our sales 200% YoY over the Black Friday period, incredible.
As an ex employee of Apple's design team I have very high standards. We entrusted VIXXR with a project we'd been working on for a couple of years. The tools, data and insights they have access to instantly helped us to have confidence in a strategy and set clear KPI's. Our trust was well placed and we felt completely confident in our plan. It was a great success and part of that is certainly attributed to VIXXR.